Hello, I'm

Ofek Shmuely

Frontend Developer · E-commerce & Automation Specialist

Bridging the gap between stunning storefronts and efficient operations. I build custom e-commerce solutions and automate the workflows that hold businesses back.

About Me

I provide complete e-commerce solutions for businesses. I build custom storefronts with Shopify or React that are fast, visually sharp, and easy for your customers to navigate — from the first click all the way through checkout.

Whether you're launching a new store from scratch, redesigning an existing one, or migrating between platforms, I handle the full build. Every storefront I deliver is optimized for performance, mobile-ready, and built to convert visitors into paying customers.

I also handle the background work. I use tools like Zapier, Make, and Playwright to automate your order processing, inventory updates, and data tasks — so your team stops doing repetitive manual work and starts focusing on growing the brand.

If you need someone who understands both the customer-facing side and the operational side of running an online business, that's exactly what I do.

Technologies I Work With

JavaScript
TypeScript
React
Next.js
Vue.js
HTML5
CSS3
Tailwind CSS
Shopify
Liquid
WooCommerce
WordPress
Zapier
Make
Playwright
Browser Automation
E-commerce Flows
Node.js
REST APIs
A/B Testing
Web Analytics
SEO
GEO
Performance Optimization
Git & GitHub
Linux
Figma
Postman
Frontend E-commerce Automation Backend Growth Tools

Trusted By

Companies and clients I've had the pleasure to work with

Yango
Epharma
Cybex
Hoka
Kravitz
Red Pirate
Ran
Yango
Epharma
Cybex
Hoka
Kravitz
Red Pirate
Ran

Featured Projects

Here are some of my recent projects. Each one was built to solve real problems and deliver value to users.

Luxe Fashion Store
01
Featured Project

Luxe Fashion Store

Custom Shopify store for a premium fashion brand. Implemented advanced filtering, size guides, wishlist functionality, and optimized checkout flow that increased conversions by 35%.

ShopifyLiquidJavaScriptCSS
TechGear Headless Store
02

TechGear Headless Store

Headless e-commerce storefront built with Next.js and Shopify Storefront API. Features lightning-fast page loads, dynamic product filtering, and seamless cart experience.

Next.jsReactShopify APITailwind
Organic Beauty Shop
03

Organic Beauty Shop

WooCommerce store redesign for an organic skincare brand. Built custom product bundles, subscription options, and integrated loyalty rewards program.

WooCommerceWordPressPHPJavaScript
SaaS Landing Page
04

SaaS Landing Page

High-converting landing page for a B2B SaaS startup. Designed and developed with focus on lead generation, A/B tested CTAs, and integrated with HubSpot CRM.

ReactTailwind CSSFramer MotionHubSpot

Get In Touch

Have a project in mind or want to discuss opportunities? I'd love to hear from you. Send me a message and I'll get back to you as soon as possible.

Available for new projects
Usually responds within 24 hours
Israel · GMT+2 (IST)

Connect with me